SackBerry

It took me 3 years to build a 6-figure USD agency with a 15-member team. But you can do this in less than a year! When I look back at how SackBerry grew, I see two very clear chapters. 📍 The version of me who did everything out of instinct. 📍The version of me who finally built the agency like a real company. >>> Things I’d definitely do again: 1. Build a strong content-first culture. Good content saved us. It made our content sharper, our clients happier, and our brand more trustworthy. 2. Focus on founder-branding instead of generic content. “Show your face. Tell your story. Build in public.” My founder-led content attracts inbound clients, builds deeper trust, and got me invitation to Josh Talks, Ted talks & multiple events. 3. Create systems before scaling the team. If you scale without systems, you create stress, not growth. The day we documented processes, built workflows, and set up a strong lead-gen + delivery engine… things finally became predictable. 4. Invest early in client experience. Clear communication + Weekly updates + Smooth onboarding. A team that genuinely cares. Clients don’t remember the content, they remember how you made them feel. >>> And now… the things I’d never repeat: 1. Saying yes to every client who enquired. Some deals gave money. Most gave headaches. The wrong clients drain your team, drain your time, and drain your peace. 2. Undercharging out of fear. In the beginning, I kept pricing low because I was scared someone would say no. But the reality? People respect you when you respect your pricing. 3. Hiring too fast. I thought more people = more growth. But more people without the right roles and systems = more chaos. 4. Doing everything myself for too long. I used to check every caption, approve every design, handle every escalation. It wasn’t leadership, it was fear. The day I let go, my team finally grew. 5. Putting content over mental health. There were days I posted even when I was anxious, exhausted, overwhelmed… because I believed consistency = survival. Agency life isn’t glamorous. It’s messy & unpredictable. Sackberry made me who I am. And I wouldn’t trade this ride for anything. What lesson you learned in the past year? #PersonalBranding #Content

I’ve lost at least $5K worth of leads in the last 3 months. And, its not what you think! Believe it or not, but your warm audience is sitting & watching you. - “How can you help me” DM - “X viewed your profile” notification from a dream client. - A like/ comment on your post from your potential lead I know how to spot them & take action. But, I lost track. If you’re creating content consistently but still wondering, “why isn’t this converting?” Here’s what might be missing: (and how to fixed it) 1. Post content with conversion in mind that triggers action. 📌 Weekly post mix to use: 1 result/case study (How I helped X company achieve Y) 1 story that builds trust (I hired a new mom after a 2-year career break) 1 action-based post with CTA (If you are posting 5X but still get zero leads, you need to do X) Your post should open the door for people to talk to you. 2. Track every lead, manually. You don’t need a fancy CRM (yet). But you do need to know who’s showing interest. Every: ✅ Comment ✅ Profile view ✅ Repost ✅ DM inquiry They can go into a simple Notion tracker too. Make sure to follow up, because people buy when they’re ready, not when you post. 3. Turn DMs into real conversations Instead of “Hey! I am a website developer. Let me know if you have a requirement”. Ask something simple like: “Hey, I noticed you liked the XYZ post, curious what part stood out?” Let the conversation flow. 4. Don’t fear outreach - Every week, pick 50-70 people from the manual lead list. - Visit their profiles. - Start a warm, relevant conversation. - See if there is a need & pitch how can you fulfill that need 5. Build the habit before the system Yes, someday you’ll hire a VA or use automation. But for now? Your brain and a tracker are enough. Because what doesn’t get tracked gets lost. What’s stopping you from generating leads? #PersonalBranding

Presenting the cover of InterGlobix Magazine Issue 18! Our cover story spotlights Doug Adams, CEO of NTT Global Data Centers, and his transformative journey in leading the company into the ranks of the world’s top data center giants. Our feature story covers DigitalBridge’s bold AI-first strategy with exclusive insights from Marc Ganzi and Jonathan Mauck, plus additional insights from vint cerf, Christian Belady, Dan Caruso, Chris Sharp, Tony Bishop, Dean Nelson, and many others. Watch the cover launch video now to experience the stories, insights, and ideas transforming the digital infrastructure space. Doug Adams | Florian Winkler | Makato Shimizu | Joe Goldsmith | Yasuo Suzuki | Konstantin Hartmann | Alok Bajpai | Miller, Brittany | Bruno Berti | Steven Lim | NTT Global Data Centers | Marc Ganzi | Jonathan Mauck | Digital Bridge | vint cerf | Google | Michael Vasseur | Pablo Eléspuru Inostroza | Atlantic Convergence | Ivo Ivanov | DE-CIX | Buddy Rizer | EllaLink 🌎🌍 Subsea Cable | Tito Costa | Elea Data Centers | Chris Sharp | Sam Altman | Tony Bishop | Digital Realty | Dean Nelson | Cato Digital | #InterGlobixMagazine #Issue18 #NTTGDC #DougAdams #DataCenters #AIReady #DigitalInfrastructure #GlobalLeadership #TechStrategy #ScaleWithPurpose #FutureOfInfrastructure #InterGlobix #CoverStory #SustainableGrowth #Connectivity #AIInnovation

I have scaled my agency SackBerry to $ 10K / month. And, I still don’t outsource my proposals. Not because I don’t trust my team. But because the proposal is where trust begins. It’s the first time a potential client sees: – How we structure ideas – How we think – How we listen – And how capable are we This is where people decide whether or not to trust you with their business. And that decision is rarely about pricing. It’s about precision, tone, and how easy you make the yes. Here’s what I always include in my proposals: 📍 A short insight into the client's current positioning or content gaps 📍 A clear breakdown of scope (no vague terms like “strategy support”) 📍 Tiered pricing—so they can choose based on priorities, not confusion 📍 Timeline with realistic buffers (because I respect everyone’s calendars) 📍 FAQs or “what this doesn’t include” section (to avoid assumptions) 📍 Top 3 of our relevant client case studies Every detail matters. So no, I’m not ready to outsource mine yet. Because every proposal is not a pitch. It’s a signal. If you're in the service business, what's one small thing you've added to your proposal that changed the game? #SakshiDarpan #ContentBusiness #ProposalTips #ClientExperience #FreelanceToFounder #CreativeSystems #BrandStrategy #TrustBuilding