(Wheatland, Calif. – July 14, 2025) – Hard Rock Hotel & Casino Sacramento at Fire Mountain is thrilled to announce that it has secured a grant of $5,000 from the Hard Rock Heals Foundation, awarded to Hands of Hope. Hands of Hope is a locally chartered non-profit agency formed to provide supportive services to homeless families with children, seeking to alleviate the conditions leading to chronic homelessness. This grant will support its programs that provide services and programs for those experiencing homelessness in Yuba-Sutter Counties. 

The Hard Rock Heals Foundation awards $250,000 annually to 50 local charities across the globe. These $5,000 grants support programs aligned with the foundation’s pillars:

o   Human Trafficking Awareness & Prevention

o   Homelessness solutions

o   Children’s wellness, support, and Education

In 2025, each Hard Rock and Seminole Gaming property had the opportunity to nominate one local charity. Submissions were made in May 2025.

“Hard Rock International has a footprint of philanthropy at each of its locations around the world,” explained Mark Birtha, President of Hard Rock Hotel & Casino Sacramento at Fire Mountain.  “We are thrilled to be able to secure a Hard Rock Heals Foundation local grant for Hands of Hope here in the Yuba-Sutter region. We know that this grant will expand services for families experiencing homelessness right here in our community.”

“This grant will allow Hands of Hope to assist clients in areas that our current grants do not allow, due to restrictions,” explained Rick Millhollin, Executive Director for Hands of Hope. “In the ever-changing climate of funding for nonprofits, we are very appreciative when our local businesses support us. Hands of Hope would like to thank Hard Rock Sacramento for thinking of us and granting us this funding."  

About Hands of Hope

Hands of Hope has established a day service center offering core services including showers, laundry facilities, clothes closet, referrals to other agencies, and Case Manager/Client Advocate Programs. Hands of Hope has also opened another day center in Marysville, located at 131 F Street, in partnership with Habitat for Humanity, and we now run a Coordinated Entry Program at both locations. The Coordinated Entry Program assesses each client for vulnerability and places those with mental illness, chronic health conditions, and chronic homelessness at the top of our priority list for assistance to assistance. We work closely with both Counties and Cities, Behavioral Health, Social Services, Health Department, Harmony Health, Victim Witness, and local non-profits, such as Bridges to Housing, Casa De’ Esperanza, The Salvation Army, 14 Forward, Twin Cities Rescue Mission, and many more, to best serve our clients in their efforts to return to housing.

About Enterprise Rancheria and Hard Rock Hotel & Casino Sacramento at Fire Mountain

Hard Rock Hotel & Casino Sacramento at Fire Mountain features the latest in live music and entertainment, hospitality, world-class gaming, and exceptional cuisine. The property is Hard Rock’s first Vegas-style casino in California and offers a hotel with multiple suite options, a large gaming facility with 1,400 slot machines and 50 table games, along with an outdoor pool and deck area, large meeting space and five unparalleled restaurants. HARD ROCK LIVE is a flexible event center with the capability to host a multitude of programs including live shows, premier sporting events, galas featuring up to 2,500 seats or over 3,500 occupants for general admission, with no spectator further than 140-feet from the stage. The property recently opened ROCKTANE GAS + SMOKE, a Hard Rock branded state-of-the-art gas service station and drive through smoke shop, the first on the West Coast. The property includes signature brand amenities like the Sound of Your Stay® in-room music program, a Rock Shop®, Unity Store, and a Body Rock® fitness center. Additionally, the project marks a historic partnership between two Native American Tribes – The Seminole Tribe of Florida, owners of Hard Rock International, and Enterprise Rancheria. Owners of the Hard Rock Hotel & Casino Sacramento at Fire Mountain property, the Estom Yumeka Maidu Tribe of the Enterprise Rancheria is a sovereign Native American Nation offering diverse tribal government services and programs that improve the quality of life for its some 1,000 tribal citizens and surrounding communities in Northern California. For more information on Hard Rock Hotel & Casino Sacramento at Fire Mountain visit www.hardrockhotelsacramento.com.