Emperia

Join us at #NRF2026 for an unmissable panel on the future of social retail! As the lines between shopping and social interaction continue to blur, this session dives deep into how brands can thrive in a new era where community, authenticity, and creators drive commerce. Panel: The Future of Social Retail – Where Shopping Meets Community Place: NRF 2026, Javits Center, New York, NY Date: Tuesday, January 13 I 2:00pm - 2:30pm Moderated by: Gil Regev, CMO at Emperia Featuring: Olga Dogadkina, Co-founder & CEO, Emperia Justin Breton, Head of Brand Partnerships & Emerging Experiences, Walmart What we’ll explore: ✨ Influencer-Driven Commerce – How digital creators are reshaping consumer trust and purchasing behavior. 📱 Breaking Through the Noise – The rise of live shopping, social platforms, and interactive experiences redefining retail engagement. 🧠 Gen Z as the New Power Consumer – Understanding their values, expectations, and digital-first mindset. 💬 Niche & Community-Led Retail – Why hyper-targeted, authentic strategies win with younger audiences. If you’re attending NRF, this is the conversation you won’t want to miss — a forward look at how community, creativity, and commerce will shape the next decade of retail. Learn more and add the session to your agenda here: https://lnkd.in/dW-s438S You are also invited to come meet the Emperia team at booth #4046 or schedule a 1-on-1 meeting at: contact@emperiavr.com #SocialRetail #RetailInnovation #DigitalCommerce #FutureOfRetail #Walmart #ecommerce #DigitalRetail National Retail Federation #VirtualRetail #WalmartRealm #VirtualReality #OnlineShopping #JustinBreton #OlgaDogadkina #VirtualStore

Thank you Reuters Events Marketing & CX for having us at the Reuters CMO Event in NYC! It was a great opportunity to converse, learn and exchange ideas about the future of digital retail with the CMOs of some of the leading corporations in the US. ✨ Olga Dogadkina, Emperia's co-founder & CEO's speaking session, describing retailers' efforts to meet GenZs in their own stomping ground has received an overwhelming response and we couldn't be happier sharing Emperia's own lessons, leading that front. Thanks to everyone who showed up and congratulations to all speakers, it was a fascinating day! 💡 #GenZMarketing #RetailInnovation #StrategicMarketing #CMO #Retail #USRetail

Have you signed up to the Reuters Strategic Marketing 2025 event yet? If not, this is your chance to receive your *free pass*! 💫 Held in New York, NY, November 3, Strategic Marketing 2025 is a premier annual gathering, exclusively attended by senior marketing leaders from the major global brands - designed to provide actionable strategies, proven case studies and high value connections. 🇺🇸 Join today and come watch Olga Dogadkina, Emperia's co-founder and CEO, discussing the the multi-channel marketing approach and its advantages, highlighting the balance of bold innovation with measurable outcomes by aligning creative retail formats with performance metrics and brand identity! 💹 💡 If you are a senior marketing executive at a retail company, Emperia would love to offer *a free pass*, so you could join us November 3 in New York. Hurry up, tickets are limited! For more information, please reach out to us at contact@emperiavr.com Full event agenda: https://lnkd.in/dhgEJVre #StrategicMarketing #Emperia #Reuters #multichannel #CMOevents #CMO #Marketing #NewYork #VirtualExperience #ecommerce #Performance #Retail #VirtualRetail

We are happy to announce that Emperia will be headlining a presentation in the upcoming Reuters Strategic Marketing 2025 event, to be held in New York, NY, November 3. 🇺🇸 Presented by Olga Dogadkina, co-founder and CEO, the session will deep-dive into the multi-channel marketing approach and its advantages, discussing how to balance bold innovation with measurable outcomes by aligning creative retail formats with performance metrics and brand identity; providing examples of our work with some of the world’s leading brands, including Walmart, Dior, Lacoste, Ralph Lauren and many others. 💹 Strategic Marketing 2025 is a premier annual gathering, exclusively attended by senior marketing leaders from the most influential brands globally - designed to provide actionable strategies, proven case studies and high value connections. 💡 If you are a senior marketing executive at a retail company, Emperia would love to offer *a free pass*, so you could join us on November 3 in New York. Hurry up, tickets are limited! For more information, please reach out to us at contact@emperiavr.com Full event agenda: https://lnkd.in/dhgEJVre #StrategicMarketing #Emperia #Reuters #multichannel #CMOevents #CMO #Marketing #NewYork #VirtualExperience #ecommerce #Performance #Retail #VirtualRetail

Back in early spring, we teamed up with 80 Level to launch the Art-To-Experience Contest, a unique creative challenge inviting digital artists and immersive creators to experiment with storytelling. Now the judging is complete and we're happy to share the results and highlight some truly inspiring work and amazing talent! The goal of the contest was simple: to give artists the tools and platform to transform their own 3D designs into immersive, fully-interactive, virtual experiences - be it atmospheric showrooms, surreal galleries or narrative-driven environments, all while using the Emperia Creator Tools. We received a diverse range of experiences - from abstract sci-fi dreamscapes to rich, branded installations - and our jury had the tough task of narrowing it all down. The final selections were made by a panel of industry professionals with deep experience in immersive tech, creative direction, and digital communities: Olga Dogadkina - Co-Founder & CEO at Emperia Urban Bradesko - CEO & Founder at DoubleJump Academy Viacheslav Makovetskyi - Senior Community Lead at 80 Level Emma Preti - VP Creative at Emperia Meet the winners: 🥇 Mattia Vezzoli 🥈 Marcos Frazão 🥉 Berkay Dobrucalı We’d like to thank all the participants, judges, sponsors, our partners at 80lv and everyone who signed up to Creator Tools to take part in this amazing adventure! To view and enjoy the selected winning experiences click here: https://lnkd.in/eZJ_HSYc #EmperiaCreatorTools #80lv #80Level #CreatorTools #Emperia #3dexpereince #virtualexperience #immersiveexperience #interview #VR #gamification #3dartist #3ddesign #gaming Unreal Engine User Group #UnrealEngine #contest #competition #creativechallenge Epic Games

🔮 Immersive Commerce Is Here—And Influencers Are Leading the Way The future of retail is virtual, interactive, and highly personal. As AR, VR, virtual stores and metaverse platforms gain traction, influencer partnerships are becoming a key driver of brand engagement and sales. These creators aren’t just promoting products—they’re shaping how customers explore and shop in digital environments Here’s what’s changing: * Influencers are guiding virtual store tours * AR-powered try-ons are boosting confidence and conversion * Co-branded experiences in standalone virtual worlds and various platforms like Roblox are reaching millions * Social commerce through TikTok Shop and Instagram is turning content into conversion 📊 Why this matters: Influencer-driven virtual campaigns deliver 4x higher engagement The metaverse influencer market is projected to reach $2.6B by 2027. 👉 At a time when trust and personalization matter more than ever, brands that embrace immersive influencer strategies are standing out—and scaling up. To explore the new, innovative ways brands are blending technology, storytelling, and commerce, using the help of digital creators, read our blog: https://lnkd.in/drb4kg-9 #ImmersiveRetail #InfluencerMarketing #VirtualCommerce #ARShopping #DigitalInnovation #EcommerceTrends #MetaverseMarketing #RetailStrategy #CustomerExperience #Emperia #VirtualRetail #VR #Influencers #OnlineShopping #SocialCommerce #DigitalCreators #CreatorEconomy #WalmartRealm

🎢 From Long Lines to Lifelong Loyalty Waiting in line has always been the least magical part of a theme park visit. But what if that “dead time” became an exciting, branded, revenue-generating experience? Today’s most forward-thinking parks are reimagining every touchpoint—from trip planning at home to mobile gaming in queues, in-app shopping, and real-time navigation—all through immersive, all-in-one platforms that engage guests before, during, and after their visit. 📈 With mobile bookings on the rise and mobile gaming reaching 2.85B users globally, the opportunity is massive: Turn lines into AR-powered gameplay zones Let guests shop exclusive merch while they wait Help families plan meals, routes, and Fast Passes with ease The result? A more seamless, fun, and connected experience that increases guest satisfaction, spending, and return visits. 👀 Dive into our latest blog to explore how tech is reshaping the future of fun: https://lnkd.in/d6_q7Mh3 *Imagery in this post is used for demo purposes only. #ThemeParks #DigitalTransformation #MobileEngagement #GuestExperience #AR #Gaming #RetailTech #TravelTech #CX #Innovation #EntertainmentIndustry #AmusementPark #OnlineGaming #Emperia #virtualthemepark #VR #VirtualExperience #VirtualRetail #parkoperation #DisneyExperiences

This past week, Emperia met the Grow London delegation to New York for a consumer tech session, focusing on scaling in the US, featuring London’s most exciting scaleups as they are looking to expand their local presence ✈️🗽 Over three action-packed days, the delegation met with leading U.S. retailers, investors, and industry experts - including teams from Lord & Taylor, Mondelēz International, Michael Kors, and others. In her own session, Olga Dogadkina, Co-Founder and CEO of Emperia discussed the company's journey in the US, from moving across to pond to growing Emperia into a market-trailblazing company, leading the way in immersive virtual retail and working with the likes of Walmart, Ralph Lauren, Bloomingdale's and many others. Other speakers included Howard Gray, of Wavetable and  Robynne McPadden, of twentyAI. Many thanks to Grow London for featuring Emperia; we appreciate the opportunity to meet all the Missions’s start-ups and telling our own US success story! 🇺🇸 #ConsumerTech #TradeMission #RetailInnovation #DigitalTransformation #LuxuryRetai Vanessa Romer Diana Londoño #Emperia #London #VirtualRetail #ecommerce #VirtualStores #VirtualExpereinces

It is the final countdown! With just about 2 weeks remaining, the Art-to-Experience contest - a collaborative initiative by Emperia and 80 Level - is entering its final phase! 🥁 Transform your own 3D design into a fully- functional, web-based virtual experience, using Emperia’s Creator Tools and share it with the world. No coding know-how required. Submit your complete project and receive global exposure on 80 Level in addition for a chance to win prizes from industry leaders such as DoubleJump Academy , Cascadeur, Greyscalegorilla, and KIRI Engine - 3D Scanner . 💪 🔈 Submissions are open until July 2, 2025. Enter today: https://lnkd.in/e7d4miEA #EmperiaCreatorTools #80lv #80Level #CreatorTools #Emperia #3dexpereince #virtualexperience #immersiveexperience #interview #VR #gamification #3dartist #3ddesign #gaming Unreal Engine User Group #UnrealEngine #contest #competition #creativechallenge Epic Games

A hotel is not just a pillow to rest your head on at the end of a busy day exploring a city. Hotel is an experience, a place that elevates one’s everyday to a better, more spoiling experience. Whether for business or leisure, a romantic getaway or just a much-needed staycation, hotels now offer a wide variety of services, sometimes becoming social hubs for their communities, meshing locals and out- of- towners into one space, attracting those looking for a few hours or few days of relaxed retreat. 🏨 But maintaining a leadership position in such a congested industry requires a hospitality chain to remain 2 steps ahead and not only match one’s expectations but predict and exceed them. With the use of new technologies, brands can now gather enough information to personalize and visualize the guest experience, starting with the smallest details such as pillow preference and scent choice to a favorite meal and pastime activities, leaving a long-lasting impression, way beyond the check out, leading to better reviews and organic growth and to that all-too-coveted returning visits and chain loyalty club sign-ups 💵 💡 To learn more about the many ways technology and virtual experiences can help the Hospitality industry's growth read today’s blog: https://lnkd.in/dRQhsfmH #virtualhotel #immersiveexperience #virtualexperience #virtualretail #Emperia #VR #Hospitality #HotelIndustry #DigitalHotel #CreateVirtualHotel #virtualstores #ecommerce #customerexperience #web3 #virtualstore #GuestLoyalty #ecommerce #OnlineReservations #LuxuryHotels