💡 The Evolution of Customer Experience 💡 From the early days of phone-based support in the 1960s to the rise of generative #AI, one thing has remained constant ➡️ customer experience sits at the center of every breakthrough in how we communicate. Each wave of innovation has reshaped how businesses understand and serve their customers. At #CrestaWAVE, we explored what comes next: an era of abundance in CX, where AI and humans work together to deliver experiences that are personal, proactive, and human. The future of customer experience is taking shape now, and Cresta is building it. ✨ See more of our CEO Ping Wu's vision by watching his keynote from #CrestWAVE on demand here: https://cresta.com/wave
Cresta
Software Development
Sunnyvale, California 46,647 followers
Turn customer conversations into a competitive advantage with the unified platform for human and AI agents.
About us
Cresta combines the best of human and AI intelligence, transforming conversations and workflows at every level of the contact center. We help companies like Carmax, Hilton, and Cox Communications save time and money, differentiate the customer experience, and accelerate revenue growth.
- Website
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http://www.cresta.com
External link for Cresta
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- Sunnyvale, California
- Type
- Privately Held
- Founded
- 2017
- Specialties
- AI, Machine Learning, Voice, Chat, Contact Center, Customer Experience, Digital Transformation, Real-time Coaching, and Real-time Agent Assistance
Locations
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Primary
Get directions
100 S Murphy Ave
Suite 300
Sunnyvale, California 94086, US
Employees at Cresta
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Mike Bettencourt
Well rounded leader and IC of Customer Solutions/Solutions Consulting - building great teams to help deliver amazing customer experiences that drive…
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Peter McCarthy
Strategic Sales Director
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Melissa Menzies Abraham
Strategic Sales | Contact Center AI
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Iwona Bialynicka-Birula
Updates
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🏄 Missed any of the action from #CrestaWAVE? Catch up on all the highlights, insights, and behind-the-scenes moments in our latest recap! From groundbreaking product launches and inspiring keynotes to hands-on experiences that brought innovation to life, #CrestaWAVE 2025 was a week to remember. ✨ Relive the moments and watch our on-demand session here: https://lnkd.in/eFRH2JTy
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#CrestaWAVE wouldn’t have been possible without the incredible support of our sponsors, Five9 and Accenture 🌊 We’re proud to have partners who share our passion for shaping the future of AI and customer experience. Thank you for being part of the WAVE and helping make it one to remember 🤩
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✨Celebrating the voices that powered #CrestaWAVE ✨ We’re still buzzing from the energy of #CrestaWAVE 2025 and our incredible lineup of speakers who took the stage to share insights, challenge perspectives, and inspire new ways of thinking. 🌊 A HUGE thank you to our speakers for bringing their expertise and passion to WAVE: Molly Bloom | Srikant Narasimhan (CVS Health) | John Donovan | sharad sachdev (Accenture) | Mark Fleming (SCAN) | Robin Gareiss (Metrigy) | Fred Spano (Frontdoor, Inc.) | Edmund Mackey (Aptive Environmental) | Colin Taylor (Propel Holdings) | Brandy Maxwell (United Airlines) | Rachel Walker (United Airlines) | Bob Victor (Comcast Business) | Kevin Dillman (Xanterra Travel Collection) | Ping Wu (Cresta) | Sai Vivek (Cresta) | Alex Cramer (Cresta) | Russell Banzon (Cresta) | Megan Schildmier (Cresta) | Chris Reese (Cresta) | Barry Chester (Cresta)
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It’s finally here: We've broken the language barrier in global CX 🌍 Cresta is introducing new internationalization capabilities, designed to help enterprises deliver seamless, multilingual experiences without compromise. With real-time voice translation, multilingual AI Agents, cross-language analytics, and a localized UI, Cresta is giving organizations the power to understand, serve, and learn from every customer. ✅ Serve every customer in their own language with Cresta AI Agent. ✅ Simplify staffing, reduce costs with real-time voice translation. ✅ Unify insights across regions with cross-language analytics from Cresta AI Analyst. ✅ Ensure compliance and accessibility with multilingual AI support. Language is no longer a barrier. It’s your competitive advantage. Learn more about how Cresta is making global customer experience effortless in our latest blog: https://lnkd.in/e-BY2Ugw
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Best of #CrestaWAVE 2025 🤩🌊 Hosted at the Ritz-Carlton in Las Colinas, our inaugural flagship event brought together an incredible community of AI and CX leaders to share ideas, spark innovation, and build lasting connections. From the main stage to after-hours activities, the energy was unstoppable with: ✨ Dynamic keynotes from Molly Bloom, Ping Wu, Alex Cramer, John Donovan, Russell Banzon, and more 💡 Breakout sessions that sparked deep discussions on AI and CX transformation 🤠 Custom Stetson hat-making for a unique Dallas experience 🍷 Curated wine tastings paired to perfection 🏈 Behind-the-scenes tours at AT&T Stadium, home of the Dallas Cowboys 🤝 Meaningful networking at every turn THANK YOU to all our attendees, sponsors, and speakers who joined us onsite in Dallas! And special thanks to the many Crestans who made this event come to life. You all made WAVE truly special 💙
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What. A. Finale. to #CrestaWAVE ♠️♥️♣️♦️ We were honored to welcome Molly Bloom to the main stage for an inspiring keynote! She was joined by Cresta CMO, Russell Banzon, for a conversation on perseverance, courage, and the power of reinvention. Molly’s story is a powerful reminder that “we get as many shots as we’re willing to take." 💫 And to top it all off?! Attendees got to meet Molly for an exclusive book signing for her bestselling memoir "Molly’s Game" 📖
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Work hard, play hard… the WAVE way 🥳 After a full day of keynotes and breakout sessions, attendees found time to unwind, connect, and make unforgettable memories by: 🏌️Teeing off on the golf course 🤠 Designing custom Stetson cowboy hats in true Dallas style 🍷 Enjoying curated wine pairings guided by an expert sommelier Swipe to catch up on all the fun from #CrestaWAVE 🔄
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+14
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Talk about THUNDERSTRUCK ⭐ Under the bright lights of AT&T Stadium, we had an unforgettable evening of networking, stadium tours, endless field goal attempts, and plenty of touchdown passes thrown at the home of the Dallas Cowboys! Not to mention some photo-worthy moments with the iconic Dallas Cowboys Cheerleaders 🤩 The energy and excitement made it a true highlight of #CrestaWAVE 🏈
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+15
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LIVE from the main stage at #CrestaWAVE 📸 Our CEO, Ping Wu, just unveiled 4 new innovations that redefine what’s possible with a unified platform for humans and AI agents — giving businesses the confidence, control, and intelligence to transform the customer experience. ✨ Real-Time Translation and Internationalization Enable your agents (human or AI) to communicate with customers in multiple languages across voice and chat. 🧩 Agent Operations Center Gain real-time visibility, guidance, and control across both human and AI agents in one command hub, expanding what’s possible with AI agents while reducing risk and ensuring every interaction stays on brand. 💡 Automation Discovery Prioritize automation intelligently with a data-driven automation blueprint that analyzes conversations to deliver deep insight into what to automate and how. ⚙️ Prompt Optimizer Democratize AI design with a co-pilot for writing best-in-class prompts, leading to more effective and reliable AI Agents. Each new product is helping bring Cresta’s vision to life: empowering enterprises to unlock the full potential of every customer conversation. Check out our blog for the the full recap: https://lnkd.in/ejyPhJyP
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