From the course: Building a Winning Enterprise Marketing Strategy
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From the course: Building a Winning Enterprise Marketing Strategy
Next steps
(gentle music) - [Christie] As you can see, there's a few really important steps to consider when you're developing a go-to market strategy, and it's really about making choices. So I've shared some of the most important principles you need to consider in developing great marketing strategy, but the learning doesn't stop here. There's some really great resources that you might want to consider. So first of all, my book, "Marketing Management: The Big Picture" is available on Amazon. You can connect with me or Big Picture Partners on LinkedIn and, of course, please come to our website, www.bigpicturepartners.com to find online courses and simulations that we sell to help you further your learning. In addition, there's lots of great courses here on LinkedIn Learning to help you improve your marketing strategy. So that's it. In this course you've learned some tools that should really, really help you develop a…
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