From the course: Design Psychology: Master the Art and Science of UX Design
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Reading is hard
From the course: Design Psychology: Master the Art and Science of UX Design
Reading is hard
- Speaking and understanding spoken language is naturally hardwired into the human brain. Most people learn one or more languages automatically. In fact, according to a study published in the International Journal of Cognitive Science, infants can automatically distinguish their parent language from other languages. Reading, however, is a whole different story. In this lesson, you'll see how you can help your customer to absorb your online content better. Whether you enjoy it or not, reading require extensive training or your visual system, first, you need to distinguish individual characters or ideogram, such as Chinese characters. Next, you need to be able to put the words together to create sentences. And finally, you must assign meaning to these words and sentences. In some languages, you also need to learn how to pronounce word, based on context, and to top it off, in order to read fluently, you need to be able to recognize words without reading every single letter and assign the…
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