Marketing Strategy: Competitive Intelligence
With Deirdre Breakenridge
Liked by 395 users
Duration: 43m
Skill level: Intermediate
Released: 11/19/2024
Course details
Gain insight into your competitors to identify your own advantage in the marketplace. In this course, join marketing expert Deirdre Breakenridge as she guides you through how to successfully conduct a competitive analysis to understand the marketplace value of your business. In addition, Deirdre shares best practices for conducting research on your competition, identifying your strengths and weaknesses, and analyzing your competitor's strategies to inform your future goals. Along the way, learn how to leverage new AI technologies to overcome some of the most common challenges of competitive intelligence.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Meet the instructor
Learner reviews
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Star Sein
Star Sein
Co-Founder FarmerPower.ai | Building Digital Solutions for Food Safety & Security
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Kanteyigegn Tsega
Kanteyigegn Tsega
B2C P&S Marketing Expert at Ethio telecom, CIPM (Certified International Project Manager) from American Academy
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units
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