Alexander Gedda Westrell’s Post

A bit over a week since the Sustainable Gambling Conference took place in Brussels. One of the topics discussed was the challenges posed by the unlicensed/"black" operators. Panellists raised several interesting points during the session, among others that; - Players do not seek out unlicensed sites because they prefer illegal gambling, but because they seek engaging, friction-free experiences - Regulatory changes often lack sufficient consultation with licensed operators, making it difficult to anticipate how consumers may respond - Regulators are bound by strict rules while facing actors who operate anonymously, rapidly, and largely without constraint—often aided by mainstream digital platforms - Addressing the black market requires coordinated effort, honest dialogue, and a regulatory balance that protects players while keeping the licensed offer competitive and trusted https://lnkd.in/dERFdrRr

Interesting points — but one fundamental aspect remains missing from nearly every “black market” conversation: the role of historic unlicensed operations by today’s licensed operators themselves. Before talking about the dangers of illegal platforms, the industry must acknowledge the years in which several of its own brands operated outside national frameworks, created consumer harm, and built market share under conditions that would not be acceptable today. Trust cannot be restored without accountability. And accountability cannot be selective. #ResponsibleGambling #SustainableGambling #ConsumerProtection #PublicTrust #Integrity #Governance #Regulation #GamblingIndustry #Evoke #888 #WilliamHill #Kansspelautoriteit

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