Around the world, CNH Industrial brands are the driving force behind construction and agriculture. Principle recently partnered on a pilot site in Poland that brings to life the new brand identity for New Holland Agriculture (part of CNH Industrial). At the Raitech facility in Brzoza, refreshed wayfinding, signage, and visual elements deliver a powerful on-site experience that showcases the modern, inclusive, and tech-forward New Holland brand – another example of how our teams help to turn brand vision into reality, enhancing customer and employee experiences alike.