🦃 Feast on Growth this Thanksgiving: Your Customer Growth Menu
This season, we’re serving up a hearty helping of insights to help you turn customer experience into a growth engine that never goes out of season. It’s all about closing value gaps, strengthening relationships, and making sure your customers feel the impact you deliver.
Here’s what’s on the menu this month:
- 🍂 The Fall Fix for NRR: Win the perception game before it costs you.
- 📈 Evolve Your Customer Success Maturity: Move from reactive support to a strategic growth driver.
- 🦃 The Secret Ingredient to Growth: Why customer education is your key to retention.
Let’s dig in…
🍂 The Fall Fix for NRR: Win the Perception Game
Thanksgiving reminds us that loyal customers are the foundation of sustainable growth. But loyalty isn’t earned with features alone - it's earned when customers feel the value you deliver. When there’s a gap between expectation and experience, your Net Revenue Retention (NRR) is at risk.
In our latest webinar, NRR Is a Perception Game: Here’s How to Win, Alicia Fontaine, Senior Director of Solutions Consulting at Thought Industries, breaks down how leading organizations close that gap - keep growth on the table all year long.
What you’ll learn:
- Spot Your Best Customers: Identify the accounts that will stick, grow, and advocate for your business.
- Tell a Value Story That Sticks: Understand what your customers are truly hungry for and scale the value that satisfies them.
- Make Education Your Advantage: Turn learning into a powerful engine for retention, expansion, and unstoppable NRR.
🍁 Elevate Your Customer Success Maturity This Season
Lasting relationships are built on consistency and care - just like a perfect Thanksgiving dinner. The same goes for world-class customer success. Are you simply reacting to problems, or are you proactively driving outcomes?
TSIA’s Customer Success Maturity Model outlines the path from a reactive approach to a strategic, outcome-driven function that customers can rely on. It’s a delicious recipe not to miss out on.
Key Takeaways:
- Pinpoint Your CS Maturity: See exactly where you stand and identify the clear steps you need to take to grow.
- Sharpen What Matters: Focus on the capabilities that actually move the needle, not just more items on your to-do list.
- Turn Success Into a Recipe for Growth: Make customer value repeatable, scalable, and a core driver of revenue.
- Build a customer success organization that your customers and your business can be thankful for.
🦃 Gobble Up Growth: Why Customer Education Is the Secret Ingredient
A feature-rich product is like a Thanksgiving feast, but if customers don’t know how to dig in, its potential is wasted.
The difference between a curious taster and a loyal advocate often comes down to one thing: smarter education.
Our latest blog, Beyond the Build: Where Product Potential Meets Customer Reality, shows how smarter learning programs turn everyday users into high-value champions, long after the holiday season ends.
What is on the menu:
- Tactics to Serve Early Wins: Help customers achieve that first "aha!" moment faster to build momentum.
- Clear the Table of Friction: Smooth out confusion and roadblocks before they spoil the customer experience.
- Bake NRR Into Your Strategy: Use education as the core ingredient that drives renewals, expansion, and growth.
Ready to see what happens when customers really “get it” and start accelerating today?
Customer growth isn’t built in one sitting - it's crafted, refined, and shared over time. With the right insights and the right strategy, you can make every customer interaction feel like the main course and build value that sticks.
Here’s to serving up lasting value and ending the year with momentum on your side.
Happy Thanksgiving from us all at Thought Industries!