How to Use GenAI for Business Transformation

🚨 MIT Study: 95% of GenAI pilots are failing. MIT just confirmed what’s been building under the surface: most GenAI projects inside companies are stalling. Only 5% are driving revenue. The reason? It’s not the models. It’s not the tech. It’s leadership. Too many executives push GenAI to “keep up.” They delegate it to innovation labs, pilot teams, or external vendors without understanding what it takes to deliver real value. Let’s be clear: GenAI can transform your business. But only if leaders stop treating it like a feature and start leading like operators. Here's my recommendation: 𝟭. 𝗚𝗲𝘁 𝗰𝗹𝗼𝘀𝗲𝗿 𝘁𝗼 𝘁𝗵𝗲 𝘁𝗲𝗰𝗵. You don’t need to code, but you do need to understand the basics. Learn enough to ask the right questions and build the strategy 𝟮. 𝗧𝗶𝗲 𝗚𝗲𝗻𝗔𝗜 𝘁𝗼 𝗣&𝗟. If your AI pilot isn’t aligned to a core metric like cost reduction, revenue growth, time-to-value... then it’s a science project. Kill it or redirect it. 𝟯. 𝗦𝘁𝗮𝗿𝘁 𝘀𝗺𝗮𝗹𝗹, 𝗯𝘂𝘁 𝗯𝘂𝗶𝗹𝗱 𝗲𝗻𝗱-𝘁𝗼-𝗲𝗻𝗱. A chatbot demo is not a deployment. Pick one real workflow, build it fully, measure impact, then scale. 𝟰. 𝗗𝗲𝘀𝗶𝗴𝗻 𝗳𝗼𝗿 𝗵𝘂𝗺𝗮𝗻𝘀. Most failed projects ignore how people actually work. Don’t just build for the workflow but also build for user adoption. Change management is half the game. Not every problem needs AI. But the ones that do, need tooling, observability, governance, and iteration cycles; just like any platform. We’re past the “try it and see” phase. Business leaders need to lead AI like they lead any critical transformation: with accountability, literacy, and focus. Link to news: https://lnkd.in/gJ-Yk5sv ♻️ Repost to share these insights! ➕ Follow Armand Ruiz for more

What do a bank, a hospital, and a logistics firm have in common? They’re all quietly experimenting with GenAI in ways that actually matter. Not to win headlines. Not to build shiny copilots. But to drive results. That’s what stuck with me while exploring Deloitte’s GenAI Use Case Navigator. https://lnkd.in/eskkGqH4 It’s not just a catalog of AI ideas, it’s a reality check. Because here’s what it reveals: ➤ GenAI’s biggest impact isn’t in customer experience fluff. It’s in fixing the unseen bottlenecks that drag businesses down. ➤ The most transformative use cases? Not the ones that sound fancy—but the ones that reduce manual effort, save time, cut cost. ➤ Think: claims intake, RFP responses, contract summarization, fraud detection, supply chain prediction. Real examples? ➡️ A global insurer used GenAI to automate underwriting analysis, reducing quote generation time from 5 days to 30 minutes. ➡️ A healthcare system used it to summarize complex patient histories before physician review, cutting admin time by over 40%. ➡️ A logistics company deployed GenAI to optimize route planning and fuel usage, saving millions in operational costs. ➡️ A government agency implemented GenAI to automate the review of grant applications, ensuring consistency and reducing cycle times. ➡️ A legal team used it to draft NDAs and review contract clauses—freeing up attorneys for higher-value work. ➡️ A finance team built a GenAI-powered dashboard that answers natural language queries about spend, variances, and forecast anomalies—no analyst needed. They’re not talking about “prompt engineering.” This is so 2023. They’re engineering out inefficiencies. They’re not building AI for the sake of it. They’re using AI to solve what’s broken, fragmented, or too slow to scale. Because. ChatGPT is NOT your strategy. AI is NOT your strategy. Your strategy IS to run your business better. Smarter. Leaner. Faster. AI's power depends on where and how you use it. Because in the end, it’s not about being an “AI-first company.” It’s about being a results-first company. So here's the question: What’s the real ROI of GenAI? The pilot… or the process it quietly replaces forever?

From MIT SMR - how 14 companies across a wide range of industries are generating value from generative AI today: McKinsey built Lilli, a platform that helps consultants quickly find and synthesize information from past projects worldwide. The system integrates with over 40 internal sources and even reads PowerPoint slides, leading to 30% time savings and 75% employee adoption within a year. Amazon deploys AI across multiple divisions. Their pharmacy division uses an internal chatbot to help customer service representatives find answers faster. The finance team employs AI for everything from fraud detection to tax work. In their e-commerce business, they personalize product recommendations based on customer preferences and are developing new GenAI tools for vendors. Morgan Stanley empowers their financial advisers with a knowledge assistant trained on over a million internal documents. The system can summarize client video meetings and draft personalized follow-up emails, allowing advisers to focus more on client needs. Sysco, the food distribution giant, uses GenAI to generate menu recommendations for online customers and create personalized scripts for sales calls based on customer data. CarMax revolutionized their car research pages with GenAI, automatically generating content and summarizing thousands of customer reviews. They've since expanded to use AI in marketing design, customer chatbots, and internal tools. Dentsu transformed their creative agency work with GenAI, using it throughout the creative process from proposals to project planning. They can now generate mock-ups and product photos in real-time during client meetings, significantly improving efficiency. John Hancock deployed chatbot assistants to handle routine customer queries, reducing wait times and freeing human agents for complex issues. Major retailers like Starbucks, Domino's, and CVS are implementing GenAI voice interactions for customer service, moving beyond traditional phone menus. Tapestry, parent company of Coach and Kate Spade, uses real-time language modifications to personalize online shopping, mimicking in-store associate interactions. This led to a 3% increase in e-commerce revenue. Software companies are integrating GenAI directly into their products. Lucidchart allows users to create flowcharts through natural language commands. Canva integrated ChatGPT to simplify creation of visual content. Adobe embedded GenAI across their suite for image editing, PDF interaction, and marketing campaign optimization. For more information on these examples and to gain insight into how companies are transforming with GenAI, read the full article here: https://lnkd.in/eWSzaKw4 images: 4 of the 20 I created with Midjourney for this post. #AI #transformation #innovation