Leadership Presence In Virtual Meetings

Story telling magic: In this immersive room you and your AI-adjusted shadow become part of a story of shadows. Whole space interacts with your movements and the light you carry.   A project by artist Joon Moon. On view at the G.MAP visual art center, Korea.   Here’s a longer description of the project:   “The viewer’s light moves the shade and shadows of an entire room that is an 8m x 8m x 4.2m immersive projection environment. It’s an interactive narrative in which the story progresses to next stages when the viewer finds and approaches the shadows who call him here and there. The total viewing time is about 14 minutes. The story was written so that all interfaces such as the viewer's light, the shadows, the optical illusion, and the immersive environment could be incorporated into the narrative. It intended the viewer to be engaged completely in the narrative.   The room was installed without any openings not only for surround projection, but also for the beginning of the story. Shadow kids are stuck in this room. They are flat shadows, but they become three-dimensional as the story progresses. Fishes jump out of the plane of the floor and swim in the air. In this optical illusion, the viewer deeply engages with the kids who make eye contact and take a light from the viewer’s hand. Using the light, the kids draw new shades and three-dimensional space. Doors open on the wall, and the kids explore the space hidden behind the room. Between 2D and 3D, they draw a pleasant story that the optical illusion creates.”   I’ve added the website of Joon Moon in the comments.

Most presentations don't fail because of bad slides. They fail because no one feels a connection. They look like lectures. While the best presentations feel like stories. And stories aren’t just entertaining. They’re how humans connect, trust, and remember. Here’s how to make your next presentation unforgettable: 1️⃣ Introduce the Villain ↠ Start with the problem you’re solving ↠ Be specific—what pain points does your audience face? ↠ When they feel the problem, they’ll lean in 2️⃣ Position Your Solution as the Hero ↠ Show how your solution saves the day ↠ Make it aspirational, not just functional ↠ Think: “This could change everything for you.” 3️⃣ Add Personal Touches ↠ Share your “aha” moment: how did you solve this? ↠ Vulnerability creates trust ↠ Your story becomes theirs 4️⃣ Use the Power of Three ↠ People love patterns ↠ Give them three parts: ↠ The challenge, the breakthrough, the transformation 5️⃣ Create a Visual Journey ↠ Your slides should feel like a movie, not a spreadsheet ↠ Bold visuals + concise words = memorable ↠ The simpler, the better 6️⃣ End With a Mic Drop ↠ Leave them with ONE unforgettable message ↠ Tie it back to their pain—and what they can do next ↠ A powerful ending moves people to act 7️⃣ Rehearse Until It Feels Natural ↠ Practice your story—not your slides ↠ Your authenticity is your superpower ↠ The more natural you feel, the more they’ll believe you Great presentations don’t just share information. They spark emotion. Build trust. Inspire action. What strategy resonates most with you? ♻️ Share this to inspire someone to tell their best story and follow Andrea Petrone for more. ---------------- 📌 Want more? Grab your FREE template to create presentations that captivate every audience: https://lnkd.in/evgSDXEX

Scattered Spider just rewrote my ransomware playbook. They didn’t just break in. They didn’t just move laterally. They fought back. Incident response started closing doors and Scattered Spider pried them back open, countered security moves in real-time, and actively sabotaged the organization’s operations on their way out. This isn’t the future of ransomware. It’s here. A few painful lessons: - Social engineering is faster than brute force. Scattered Spider impersonated a CFO and convinced the help desk to reset MFA.. and it worked! - Over-privileged executive accounts remain soft targets. They offer maximum access and minimum resistance. - Cloud misconfigurations and virtual machines are blind spots. The attackers moved through virtual desktops, spun up new machines, and operated without endpoint detection visibility. - Persistence matters. Even after discovery, the attackers leveraged administrator-level control to claw back access and delay eviction. - Real-world tug-of-war is now part of the threat landscape. They weren’t afraid to burn the environment down. Here is how we (Incident Response) can start to prepare: - Strengthen identity verification, especially for help desk resets. Voice-based verification is not enough. - Audit executive accounts for unnecessary privileges. Just because it’s the CFO doesn’t mean they need domain-wide access. - Segment and actively monitor your virtual environments. Treat VDI and VMware ESXi like critical infrastructure. - Plan for post-discovery adversaries. Assume they’ll fight to stay. Build recovery and containment playbooks for hostile evictions. Scattered Spider showed us what the next generation of attackers looks like. They don’t just steal data. They disrupt. They linger. And they’re watching how you respond. You get what you rehearse, not what you intend, start rehearsing now.

Ever taken countless courses, only to find they all trace back to one book? Copywriting Secrets by Jim Edwards. It’s about selling more... a lot more. But, what can techs take away from it? The most valuable skill - persuasion. How to persuade others to take action. Here are my takeaways from the book: Understand Your Audience • Identify needs, pain points, and desires. • Define your Unique Selling Proposition (USP). • Focus on one big idea. Attract Interest • Craft a benefit-driven headline. • Use curiosity hooks (questions, teasers, surprises). • Highlight transformation (before & after). Engage Emotions • Use storytelling (relatable, emotional). • Build trust (social proof, testimonials, guarantees). • Focus on benefits, not features. Persuade With Proof • Create urgency (time limits, countdowns). • Leverage scarcity (limited stock, exclusivity). • Address objections (FAQs, risk reversal). Simplify Your Message • Use clear, simple language. • Be specific (numbers, examples, outcomes). • Keep formatting clean (bullets, subheadings). Direct Action • Include a clear call-to-action (CTA). • Repeat key messages strategically. • Make CTAs visible and actionable. Optimize Results • A/B test headlines, CTAs, and offers. • Iterate based on performance data. • Focus on what resonates. Whether it’s selling products, pitching ideas, or leading teams, Persuasion is the skill that drives it all. ------------

Applying online is one of the slowest ways to land a job, so try this instead: Digital Proximity. This means being virtually near people at companies you want to work for and getting to know them. It's about building genuine connections in the digital space where these professionals spend their time. Here's how to leverage Digital Proximity: 🍊 Identify your target companies and the key people within them. 🍊 Research which online platforms these individuals frequent - whether it's LinkedIn, Slack, Discord, industry forums, or niche Facebook groups. 🍊 Engage meaningfully with them. Ask questions, share insights, and contribute to discussions. 🍊 Gradually build authentic relationships through thoughtful interactions and direct messages. Your next job is more likely to come through a person than a database. So by focusing on building relationships, you're not just seeking a job - you're creating a network that can propel your entire career forward. This approach requires more creativity and initiative than traditional job hunting, but is faster. You'll gain industry insights, expand your professional network, and position yourself for opportunities that may never be publicly advertised. And if you're ready to land more job offers your job search, I've created a free Job Shopping class that dives deeper into this strategy and other innovative job-seeking techniques. You'll find the link in the comments below! Have you ever used this type of strategy before? #Networking #JobSearch #CareerTips #Inspiration

261 hours per year on PowerPoint. That’s how much time the average person spends working on their slides. That’s a staggering amount of time. What’s worse? Most of it is wasted on formatting! People often ask me how I prepare my PowerPoint presentations. My answer surprises them: “I don’t think in slides. I think in concepts and stories.” For me, slides are not the starting point—they’re the final step. Instead of being constrained by Slide 1, Slide 2…Chart 1, Chart 2, I focus on crafting a story with a clear beginning, middle, and end. My way: Story 1st, Slides 2nd This mindset shift happened years ago, and it transformed how I present. Here’s my simple 3-step framework for building impactful presentations: 1️⃣ Set the plot Start by painting a vivid picture of a problem or situation. Create a gap that sparks curiosity and propels your audience out of complacency. Think about why so many stories begin with, “Once upon a time…” It’s an invitation to a journey. 2️⃣ Add the twist Introduce contrast. Show the audience the gap between what is and what could be. Guide them through a transformation. As you alternate between the present and the envisioned future, make the latter irresistibly appealing. 3️⃣ Call to action End on a high note. Inspire your audience with a compelling vision of what’s possible if they embrace your ideas. Give them a clear, actionable next step. Once I’ve nailed the story structure, the data, charts, and slides naturally fall into place. PowerPoint: a tool, not a hindrance With this approach, I’m not constrained by slide sequences or formats. I can adapt to audience questions, improvise, and make the presentation more engaging and memorable. The story drives the presentation, and PowerPoint simply becomes the tool that enhances it. What about you? The next time you start a presentation, take a step back. Are you designing slides—or are you telling a story? Shift your focus. Start with the story, not the slides. And watch your presentations transform from forgettable to unforgettable. If you found this helpful, try this approach in your next presentation, and let me know how it goes!

PRESENTING VIRTUALLY and engaging a remote audience is hard. The pandemic made us all work differently and years later, many of us are still struggling to be at our best online. That's why I really enjoyed this little book VIRTUAL EI from Harvard Business Review which digs into the science of online attention, engagement and digital mindfulness.   The book addresses issues like “WFH is Corroding Our Trust in Each Other”, “The Endless Digital Workday” and “What Psychological Safety Looks Like in a Hybrid Workplace”.   Here’s a few of my takeaways:   🙈 Traditional meeting styles may not work the same for all types of workers. 90% extroverts say virtual meetings are effective but only 70% of introverts agree.   ❓ Too many acronyms or names you don't know? Google increased productivity by 2% (around $400M) by regularly encouraging new hires to “Ask questions, LOTS of questions – and actively solicit feedback on virtual presentations, don’t just wait for it”.   💬 Talking about NOTHING is important. Screen-fatigue is rampant. We need to create space for small talk before (and after?) meetings. Small talk should be an agenda item and not an afterthought.   👂🏽 “Deep listening” is generous. Don’t always jump to an answer. If you’re one of those people who just waits for a gap in the conversation to provide a solution, try stopping yourself. Suspend your own agenda and listen to others more often.   🦜 It’s hard to engage disconnected audiences. Virtual presenters need to be like birds! (I like this one). Virtual presenters should deliberately and compellingly call and elicit a response. Simulate back-and-forth conversations by asking more rhetorical questions. eg. “Are you ready to try something new?”   A Few Ways to Make a Virtual Presentation Interactive: • Use an icebreaker • Keep it simple (10 slides max?) • Ask the audience • Have an interesting background • Try a quiz • Use humour • Make eye contact (with the camera not just the screen) • Don’t forget body language • Make use of effective language • Be aware of 10-15 minute attention spans • Add in some visual and audio effects • Use video • Have a keylight to highlight your face • Let the audience answer anonymously • Get your audience moving • Turn control over to the audience It’s a good book (for your commute?) which you can read in under 90 minutes. And at £11 it’s cheaper than 1 issue of Harvard Business Review magazine.  

🌐 "How can we lead inclusive team meetings when our team is so widely distributed across timezones?" That's a question our #Inclusion Strategy team at Netflix has been reflecting on quite a bit lately – and that's surely not an issue we face alone. Here are some ideas that popped up as we put our geographically distance heads together to ensure that everyone has an equal opportunity to participate in discussions that are relevant to all: 1️⃣ Establish a Meeting Time Rotation: to ensure fair participation, create a rotating schedule for your meetings. This means alternating meeting times to accommodate different time zones, so that each team member has an opportunity to attend during their regular working hours on a rotating basis. 2️⃣ Consider Core Overlapping Hours: identify the core overlapping hours when the majority of team members are available. Aim to schedule important meetings during these hours to maximize attendance. This may require some flexibility from all team members, but it fosters a sense of shared responsibility for ensuring everyone's voice can be heard. 3️⃣ Prioritise Meeting Relevance: ensure that meetings are called only when it's essential for all team members to be present. Avoid scheduling meetings for routine updates that can be shared asynchronously, giving team members more flexibility to manage their schedules. 4️⃣ Create Pre-Meeting Materials: provide agendas, and key discussion points well in advance, so team members who cannot attend live sessions can still contribute their input asynchronously. This way, everyone can stay informed and engaged in the decision-making process. 5️⃣ Encourage Rotating Facilitation: consider rotating meeting facilitators to accommodate different time zones. This not only distributes the responsibility but also allows team members from various geographies to lead discussions and bring diverse perspectives to the forefront. 6️⃣ Use Inclusive Meeting Technologies: leverage virtual meeting tools with features like real-time chat and polling to foster engagement from all participants, regardless of their location. Consider having all meetings recorded by default (unless there's a compelling reason not to), streamlining access to the team immediately after each recording is ready. 7️⃣ Promote Open Feedback Channels: establish channels for team members to asynchronously provide feedback on meeting times and themes, and communication methods. 8️⃣ Acknowledge and Respect Personal & Cultural Differences: be mindful of cultural practices and observances that may impact team members' availability or participation. Strive to do the same about individuals' needs, too (like dropping kids at school). These strategies can help create an inclusive and equitable approach to meetings, enhancing the chances of all team members feeling valued and empowered to contribute. How else can you foster that? 🤔

I’ve been thinking a lot about the 90 minute virtual meeting paradox. We spend the first 30 minutes on welcoming everyone and introductions, the next 15 on framing, and then a few people share thoughts. Then, just when the conversation gets meaningful, the host abruptly announces "We're out of time!” and throws a few rushed closing thoughts and announcements together. Sound familiar? We crave deep, meaningful, trust-based exchanges in virtual meeting environments that feel both tiring and rushed. It seems like as soon as momentum builds and insights emerge, it’s time to wrap up. Share-outs become a regurgitation of top-level ideas—usually focused on the most soundbite-ready insights and omitting those seeds of ideas that didn’t have time to be explored further. And sometimes, we even cite these meetings as examples of participation in a process, even when that participation is only surface level to check the participation box.  After facilitating and attending hundreds (thousands?) of virtual meetings, I've found four practices that create space for more engagement and depth: 1. Send a thoughtful and focused pre-work prompt at least a few days ahead of time that invites reflection before gathering. When participants arrive having already engaged with the core question(s), it’s much easier to jump right into conversation. Consider who designs these prompts and whose perspectives they center. 2. Replace round-robin introductions with a focused check-in question that directly connects to the meeting's purpose. "What's one tension you're navigating in this work?" for example yields more insight than sharing organizational affiliations. Be mindful of who speaks first and how difference cultural communication styles may influence participation.  3. Structure the agenda with intentionally expanding time blocks—start tight (and facilitate accordingly), and then create more spaciousness as the meeting progresses. This honors the natural rhythm of how trust and dialogue develop, and allows for varying approaches to processing and sharing.  4. Prioritize accessibility and inclusion in every aspect of the meeting. Anticipating and designing for participants needs means you’re thinking about language justice, technology and materials accessibility, neurodivergence, power dynamics, and content framing. Asking “What do you need to fully participate in this meeting?” ahead of time invites participants to share their needs. These meeting suggestions aren’t just about efficiency—they’re about creating spaces where authentic relationships and useful conversations can actually develop. Especially at times when people are exhausted and working hard to manage their own energy, a well-designed meeting can be a welcome space to engage. I’m curious to hear from others: What's your most effective strategy for holding substantive meetings in time-constrained virtual spaces? What meeting structures have you seen that actually work?

7 Core Principles to Build and Maintain Authority Online (with a quick assessment) Building authority is an ongoing process Here’s what I’ve learned based on my experience with the commenting approach: 1)Ethics → Be honest and respectful in your comments → Stay true to your values Why it matters: Without ethics, trust and authority are impossible. Your integrity is the foundation 2)Trust → Be consistent in commenting → Earn trust over time through valuable engagement Why it matters: Trust is the cornerstone of authority. Without it, your authority will fade 3)Communication → Be clear and concise in your comments → Keep your comments relevant and meaningful Why it matters: Effective communication builds connection and authority 4)Lead by Example → Show, don’t tell → Demonstrate through action/ give examples in your comments when needed Why it matters: Actions speak louder. People follow those who lead with integrity 5)Authority → Share valuable insights and experience in your comments when needed → Avoid self-promotion and let others recognize your expertise Why it matters: Authority is earned, not self-claimed. Share your expertise in a way that genuinely helps others, and your authority will grow naturally 6)Reputation → Show your personality & character in your comments → Maintain your reputation Why it matters: Your reputation is your legacy. It strengthens credibility. Guard it with consistency and integrity. 7)Inspire Action → Encourage others to think and act → Motivate them to engage Why it matters: When your words inspire others to take action or think differently, it demonstrates the value of your guidance and strengthens your authority as someone worth following The Top-Tier: Stay top of mind By applying these 7 core principles, you can build authority and attract more opportunities So, how’s your journey to building authority, leaders? PS: Let’s do this quick assessment together to help you evaluate your authority score. You can start by giving each point a score of 1-10. Then, checked 📌 comments for the results :)