Writing Email Updates That Encourage Feedback

Excellent tips here illustrating how a subtle change in tone can have a massive influence upon how your message is received. 1) Acknowledge Delays with Gratitude "Sorry for the late reply…" "Thank you for your patience." 2) Respond Thoughtfully, Not Reactively "This is wrong." "I see your point. Have you considered [trying alternative]?" "Thank you for sharing this—I appreciate your insights." 3) Use Subject Lines That Get to the Point "Update" "Project X: Status Update & Next Steps" 4) Set the Tone with Your First Line "Hey, quick question…" "Hi [Name], I appreciate you. I wanted to ask about…" 5) Show Appreciation, Not Acknowledgment "Noted." "Thank you for sharing this—I appreciate your insights." 6) Frame Feedback Positively "This isn’t good enough." "This is a great start. Let’s refine [specific area] further." 7) Lead with Confidence "Maybe you could take a look…" "We need [specific task] completed by [specific date]." 8) Clarify Priorities Instead of Overloading "We need to do this ASAP!" "Let’s prioritize [specific task] first to meet our deadline." 9) Make Requests Easy to Process "Can you take a look at this?" "Can you review this and share your feedback by [date]?" 10) Be Clear About Next Steps "Let’s figure it out later." "Next steps: I’ll handle X, and you confirm Y by [deadline]." 11) Follow Up with Purpose, Not Pressure "Just checking in again!" "I wanted to follow up on this. Do you need any additional details from me?" 12) Avoid Passive-Aggressive Language "As I mentioned before…" "Just bringing this back in case it got missed."

Stop saying “Hi!” Effective communication is essential to building a strong company culture. At Proletariat Inc., our Cultural Communication Guide (https://lnkd.in/ecFxFjVe) included specific guidelines for email that helped improve clarity and efficiency—especially as we scaled and remote work increased during the 2020 lockdowns. For a long time, we didn’t have a formal email structure, but as our team and volume of emails grew, it became challenging to separate important messages from the noise. This led us to establish an email protocol that was direct, purpose-driven, and clear. How to Write Better Emails Our approach was inspired by the Harvard Business Review (https://lnkd.in/euhyKbmd) and adapted to fit our needs. 1. Bottom Line Up Front (BLUF) Start with the main point. Summarize the purpose of your email in one concise sentence at the very top. Avoid lengthy introductions—get straight to the important details to respect the reader’s time. 2. Subject Line Keywords Use subject line keywords to categorize each email’s purpose, ensuring the reader immediately understands the intent. Only use one keyword per email thread; if you need more than one, consider splitting the message into separate emails. Here’s the breakdown: - [Feedback]: You’re seeking feedback, and it’s optional. Specify the response deadline to avoid late feedback impacting decisions. - [Action]: You’re requesting action from the reader. This usually involves a specific deadline and is often time-sensitive. - [Info]: You’re sharing information that doesn’t require a response—purely informational. - [Request]: You’re requesting a decision or permission. Be sure to specify the date by which you need a response. 3. Set a Clear Timeframe Indicate any deadlines directly in the email. If it’s urgent, add “URGENT” to the subject line and follow up with a direct message or in-person check-in for prompt action. 4. Structure and Tools Keep it organized and concise. Use bullet points, lists, and concise sentences instead of long paragraphs to improve readability. Direct action with @mentions: Tag individuals with the “@” symbol to clarify what each person needs to do in response, making it easier for everyone to see their responsibilities. How to Respond to Emails If you need more than a day to respond, acknowledge the email and provide an estimated response time. This helps maintain clear communication and sets expectations for follow-up. Create a culture around the expected response time to emails. If you are on a email thread with multiple people but follow up and close the loop through a different channel (chat, meeting, etc) be sure to respond back to the group and explain that this is resolved. Final Thoughts While this email structure worked well for us, each company may need to tailor it to fit its unique culture. Defining and training your team on an effective email style is worthwhile to improve communication, ensure clarity, and save time across the board.

Let's take one simple industry update and change it up: 1. Share the facts: through a blog post, client alert, or simple post. 2. The quick conversation: Make sure clients have seen the update. Use it as a way to touch base with those relationships you are actively nurturing. Inform colleagues that need to know. Gather initial questions. 3. Make it useful: How can you help client comply with this update? Can you make it easy to understand and implement? 4. Client conversation: Write up the short-form client alert and send it (from your email, not generic list) to clients to (1) make sure they've seen it, and (2) spark a conversation to get their thoughts and ideas on how it impacts them. 5. Long-form: Use your client and colleague conversations to create the longer article or guide that breaks down the bigger issues everyone is focused on (and maybe a few they aren't quite yet). 6. Make it a conversation: Gather a small group that can break down the updates and turn this into a panel, webinar, or podcast. 7. Client training: Does the update spark a new training or longer work session with your key clients? Put it together with them (not just for them). 8. More client conversations: Get curious about their perspective. Be the trusted thinking partner that is listening and helping work through the issues. This works with new updates and looking at old standards in a new way. Content doesn't have to be complicated. #BizDeb